Use Articles to Sell Your E-book
Marketing information products, or e-books, is one of the best ways to make money online. The first thing you should do is research about what the market wants to read in an e-book. After you write your e-book, you need to get traffic to your website that sells your e-book.
What’s one of the ideal ways to get more visitors to buy your e-book?
By writing articles! You have researched keyword phrases and used them to write your e-book. Use those same keyword phrases to write articles, which will add more backward links to your e-book website. At the end of each article, add a link that leads people to your website. You may also want to add a brief note about yourself, the author, and offer them something of value for visiting your site. This “ethical bribe” can be information, a newsletter, or something else that will attract attention.
Let’s state your article offers tips on saving money. At the end of your article, add a couple of sentences that encourage visitors to your site. For example, “Stephen Beck has written extensively on ways to care about a lavish wedding on a minimal budget. Visit his website to get your free report on Saving Money While Still Having a Great Wedding. Click here for your free copy.”
By clicking on that link, customers are taken to your single page website advertising your e-book. A pop-up requests their name and e-mail address, allowing you to send them a free report on saving money. Not only do you collect contact information, but you benefit from a steady stream of visitors to your website, all fascinated by your topic.
After you write the article, use it for big e-book promotion. Send it to all the article directories, all the e-zine directories on the Internet. Webmasters love free articles, and rarely have the time to write their own. They don’t care that your articles direct the reader to your own website; they only care about content.
As you write and submit articles, you develop a reputation as an authority. This increases your name recognition. At the same time, the backward links increase your rankings in the search engines while driving more traffic to your website. This is a great way to use articles to sell your e-book.
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